How Your Business Lets People Donate For Breast Cancer?

We live in an age characterized by high social responsibility. Awareness of various situations and conditions which act disabling, limiting or life-threatening is now must for each entity in the society - from individuals to large corporations.

There are many causes for various difficult situations and to tell a certain cause from others, cause societies usually standardize a design which includes a shape and a color. In case of breast cancer causes the shape is a ribbon and the color is pink.

Businesses taking part in such a cause can use the cause color in various ways. Featuring pink on item packages which are otherwise not pink would attract customers and make them think more about the message it carries. A good advice is to make Limited Edition items for the cause which would differ in its useful features - this may be a gift or larger pack of something, or a luxury packaging - and have that item cause-related colorway. Limited editions are usually issued around October, which is designated a Breast Cancer Awareness Month.

The first step in making a move towards developing a cause-related product is contacting a cause-leading organization, such as the Breast Cancer society Inc. Organizations will help you familiarize more with the cause and get best effect for those in need, but also increase sales as more and more consumers would first pick a product which helps a cause. Be cautious, as some scammers will act as cause leading organizations and would actually just keep all donations for themselves, without delivering it to patients, hospitals and research institutes.

Your donation would consist of a single amount of money or commodities, and it should be stated on your products. Or you can dedicate certain stake of income from every such item sold to the cause. You can find such products on the TBCS Pink Ribbon shop and see how it works with our partners.
Products and packaging are not the only medium businesses can use to endorse a cause with its color. Advertizing campaigns and design of a company's website, billboards, TV and newspaper ads also play a significant role in implementing causes in business. The color will be the first what attracts people to more information about the cause and your related products or services.

Your employees can also be a part of the cause. Make them wear pink, or at least have a pink ribbon if the cause is for breast cancer. This way they can raise awareness among colleagues, business partners and customers.

The more cause color people see, the more they will be likely to help.
Responsible companies are more respected within the society. Do your part of breast cancer donate and make others donate with your pink products and campaigns.